I am a hunter. I hunt white-tailed deer each fall and winter during both archery and gun season. All this time out in the woods has made me realize that hunting shares some common elements with marketing. Some of these similarities include: Continue reading
My mother is the queen of the thank you note.
Growing up in our house, it was a requirement to send thank you notes to anyone who did something nice for us. Birthdays. Christmas. You name it. We kept Hallmark and the U.S. Postal Service in business because of our undying gratitude toward others. Continue reading
So much space in the blogosphere has been devoted to millennials, and much of it expresses older generations’ frustration with – or at least confusion with – this growing portion of today’s workforce. The phenomenon of the older generation not meshing with those coming up behind them is nothing new, but the focus on millennials seems more pointed because of social media’s obsession with the topic. Continue reading
While all of southeast Wisconsin was wrapped up in the first major snowstorm of the season, more than 350 military families – undeterred by the wintry weather – gathered at the War Memorial in downtown Milwaukee on Saturday, December 10th for USO Wisconsin’s Annual “Operation Christmas” celebration. Continue reading
Though The Ritterbusch Group has its offices in Southeastern Wisconsin, two of its employees—myself and Marc Whitney—and our president Chad Ritterbusch, are diehard Chicago Cubs fans. And, with the calendar turning over to October and the Cubs positioned as true post-season contenders, Cubs Fever is running high in the TRG offices.
When The Ritterbusch Group’s Aileen Smith moved into her home in Wauwatosa in 1993, the family she bought the house from mentioned the front porch was a drop-off and pick-up spot for the St. Ben’s Community Meal program. The family asked if she would consider continuing to lend the porch to the cause. Wanting to be a good new neighbor, she said yes. Continue reading
A favorite regular feature on The Tonight Show with Jay Leno back in the early 1990s was the funny headlines that people would send in from newspapers across the country.
Here are a few of the memorable ones:
“Most doctors agree that breathing regularly is good for you”
“Senior luncheon will no longer include lunch”
“MSI owner denies lying, admits not telling the truth”
“Turkey, manure pass through Senate” Continue reading
The students who take my Media Writing course at Marquette University begin each semester by taking an A.P. Stylebook quiz. This open-book exercise is oftentimes their first introduction to A.P. Style, and usually leads to a discussion of, “Does A.P. Style still matter?” Of course, my response is, “Darn right!” (or words to that affect) Continue reading
I snapped the photo above at a gas station near the Wisconsin Dells a couple of days ago. The Dells are on the way to Minneapolis from Milwaukee, about two hours into that five-hour car ride. It was when I noticed I had put on two different shoes…which I was about to wear to a new business pitch with two colleagues. Continue reading